
Scale your ads.
Not your costs.
YuAds is a lean performance team in Los Angeles. We scale Google Ads, Performance Max and Shopping to profit - not clicks. Month to month, no lock-in.
$40M+ scaled/3.8x average ROAS/60+ brands
Numbers, not noise
We report on what your accountant cares about. Here's what lean, profit-focused buying looks like across our book.
What we do - and do well
No bloated service menu. Three things, done at a senior level, joined up by tracking you can trust.
Google Ads
Search built around the keywords that actually convert - restructured, mined for waste, scaled to a profit target.
ExplorePerformance Max & Shopping
The feed work, asset groups and exclusions that make PMax and Shopping scale instead of leak.
ExploreTracking & GA4
Server-side tracking and GA4 done right, so every pound is measured and the bidding has clean data to learn from.
ExploreLean beats bloated
The old agency way
- Junior account manager you never meet
- Reports full of clicks and impressions
- 12-month lock-in contracts
- Vanity metrics, no profit focus
- Slow, layered, expensive
The YuAds way
- A senior buyer in your account, hands-on
- Reporting tied to revenue and profit
- Month to month, earn your stay
- We optimise to ROAS, not applause
- Lean, fast, and accountable
Plug in. Scale. Compound.
No three-month onboarding. We get into the account, fix what's broken, and start scaling fast.
Plug in
We audit the account, fix the tracking, and find the waste in week one. No three-month onboarding.
Scale
Restructure around what converts, then push budget into the winners and cut everything else.
Compound
Tight feedback loops every week, so the account gets sharper and the return keeps climbing.
Senior people. Skin in the game.
We started YuAds in 2019 because the agency model was broken - junior staff, fat retainers, reports nobody reads. So we built the opposite: a small team of senior buyers who work in your account like it's their own money. Because to us, it basically is.
- A senior buyer, not a trainee
- Month to month - we earn it
- Profit-first, every report
- Fast decisions, no layers
Devin Cole · Founder & Head of Performance

3.8x
average ROAS
Founders who scaled with us
YuAds rebuilt our Google Ads in a fortnight and we hit profitability inside the first month. They move faster than any agency we've worked with.
Marcus Okafor · Founder, Ridgeline Apparel
Finally an agency that talks about profit, not clicks. Our ROAS went from break-even to 4x and they show us exactly how.
Sara Lindqvist · Bloomhaus
Lean, sharp and genuinely on it. We scaled spend 5x in a year without our return falling over.
Tyler Brooks · Northpeak Gear
Straight answers
What does YuAds actually do?
We're a lean performance team focused on Google Ads, Performance Max and Shopping, with the tracking to back it up. We restructure your account, scale what converts, and report on revenue and profit - not vanity metrics.
How are you different from a big agency?
No layers. A senior buyer works directly in your account, you get reporting tied to profit, and we're month to month - we earn our stay every cycle. Lean means faster decisions and lower overhead, which shows up in your results.
What does it cost?
Most performance agencies charge a percentage of ad spend (commonly 10-20%) or a flat retainer. We scope it to your spend and goals on a free call, with no long lock-in. You'll know the number before you commit.
How fast can we start?
Usually within a week. We plug in, audit, fix the tracking and find the waste up front, so the first optimisations happen fast rather than after a long onboarding.
What results should I expect?
It depends on your margins and starting point, so we set targets against your real numbers. Across our accounts the blended return on ad spend is around 3.8x, and we'll walk you through the maths on the audit call.
Ready to scale - profitably?
Get a free audit. We'll find the wasted spend and show you where the next bit of profitable growth is hiding. No lock-in, no fluff.