Service
Performance Max & Shopping
Performance Max can scale you or quietly drain you. The difference is the feed work, the asset groups and the exclusions. We do the unglamorous parts that make it profitable.
What you get
Feed optimisation
Titles, attributes and feed health tuned so your best products actually show.
Asset-group structure
Grouped by margin and intent, not dumped into one black box.
Brand exclusions
Stop PMax claiming credit for the brand traffic you'd win anyway.
Shopping campaigns
Standard Shopping where it gives the control PMax won't.
Search-term insight
We dig into the data PMax does share and act on it weekly.
Profit-target bidding
ROAS targets set to your margin, reviewed as the account scales.
How we run it
Audit the feed
Fix the feed and tracking before spending a penny more.
Restructure
Rebuild asset groups around margin and add exclusions.
Scale
Lift ROAS targets and budget as profitability proves out.
Refine
Weekly reviews on the signals PMax gives us.
100%
feed health, maintained
3.8x
average return on ad spend
0
black-box guesswork
The rest of the stack
Scale with Performance Max & Shopping
Get a free audit. We'll find the wasted spend and show you where the next bit of profitable growth is hiding. No lock-in, no fluff.